LEARN · GET PAID

Deposits, progress payments, and why net 30 doesn't fit custom work

A custom job spends your money from week one. On net 30, the customer's money arrives around week ten. Here's how to set your payment terms on the quote so you're not paying for the whole job yourself.

Paul Lutkajtis
Paul Lutkajtis
Founder, Factory · 10 min read
THE SHORT VERSION

Net 30 was made for suppliers selling stock off the shelf. They ship it today and get paid in a month. On a custom job you've been paying for material and labor for weeks before it even ships, and then you wait the month on top. For all of those weeks, it's your money paying for the job. Set your payment terms to match how the job spends money: a deposit at order, a progress payment at a milestone the customer can see, the remaining balance at delivery.

01 · ONE ORDER, WEEK BY WEEK

Where the cash actually goes

Take one order: four custom tandem-axle galvanized trailers for a fleet customer. Quoted at $80,000 on an estimated $52,000 cost, a 35% margin. Six weeks from order to delivery, one invoice when they ship, net 30. Here's what happens to your bank account while they're built.

WEEK
WK {{ wk.n }}
WHAT HAPPENS
{{ wk.note }}
CASH IN / OUT
{{ wk.flow }}
OUT OF POCKET
WHERE YOU STAND
{{ wk.pos }}
Cash in / out: what moved that week. Where you stand: the running total on this job. Illustrative figures. Labor is this job's share of the crew's time, about $2,670 a week, not the shop's whole wage bill.
OUT OF POCKET AT THE WORST
$52,000
WEEKS OUT OF POCKET
9 · 11 if paid at 45 days
WHEN THE $80,000 LANDS
WK 10 · wk 12 if paid at 45 days
02 · WHY GOOD JOBS STILL LEAVE YOU SHORT

Profitable on paper, short in the bank

That order makes $28,000, and the money is real. It just isn't in your bank until week 10. Until then you've paid for everything: the steel, the axles, six weeks of labor and the galvanizer.

And you're never carrying just one. Most shops have a few jobs like this on the go, each starting a week or two after the last. Each one is still out of pocket when the next one starts, so the money you've put into jobs keeps piling up.

ONE ORDER · NET 30
$52,000
Out of pocket at the worst.
THREE ON THE GO · NET 30
$153,000
Each started two weeks after the last. In week 9 you're carrying all three at once.
SAME THREE · DEPOSIT + PROGRESSTHE BETTER WAY
$12,00092% less
40% deposit, 30% progress payment, 30% on delivery. Deposits on new jobs help pay for the ones already in the shop.
Illustrative. Three of the orders above, each started two weeks after the last.

That's how you end up booked out for weeks, on good margins, and still struggling to make payroll and pay the steel supplier. On net 30, the more work you win, the deeper the hole gets.

WHAT NET 30 REALLY MEANS
You're your customer's bank.

On net 30 you lend them the $52,000 it costs to build their trailers, for nine weeks, interest free. And you carry the risk. If they pay late, dispute the finish or go under, it's your money stuck in the job, not theirs. No bank would make that loan on those terms. Most shops make it on every job.

Get paid late on one job and you can't afford the steel to start the next one.

None of that is a pricing problem. Your price is fine. The problem is when you get paid, and you set that with the payment terms on your quote. Here's how.

03 · FIX IT ON THE QUOTE

Three payment options that fit custom work

We work with hundreds of custom fab shops. These are the three payment options we see work. The percentages are common splits, not a rule. Pick the one that fits the job.

OPTION A
Deposit + balance
50%When they order
50%Within 7 days of delivery, or on pickup

Good for short jobs, new customers and jobs with bought-in parts.

On this order you're out $12,000 for 3 weeks, not $52,000 for 9.

OPTION B · BEST FIT FOR THIS ORDER
Deposit + progress + balance
40%When they order
30%At a stage they can see, like the frames being welded
30%Within 7 days of delivery

Good for jobs over a month, jobs with outside services, and jobs you install.

On this order you're out about $8,700 for 3 weeks, not $52,000 for 9.

OPTION C
Staged payments
30%When they order
EachAs each stage ships or is installed, once they sign it off
FinalWhen the job is finished

Good for railings, stairs and structural work installed on site. This is where builders' retainage and progress billing come in.

Not needed for the trailers. They're built in the shop and delivered in one go.

The milestone has to be something the customer can see or sign off. Otherwise it looks like you're asking for money for no reason.

04 · CALCULATOR · FREE, NOTHING TO SIGN UP FOR

How much of your money a job ties up

Put in a job you're quoting. You'll see what each way of getting paid does to your bank balance, and how much you'd lose if the customer never paid the rest. It starts with the trailer order.

Assumes a 35% margin and the same cost mix as the trailer order. How it's worked out is below the results.
YOUR BANK BALANCE, WEEK BY WEEK, STARTING FROM THE BALANCE ABOVE
Net 30 Option A deposit + balance Option B deposit + progress + balance
{{ startLabel }} {{ paidLabel }} delivered {{ topLabel }} $0 {{ bottomLabel }} {{ lowNetLabel }} WK 0 {{ lastWeekLabel }}

{{ curveNote }}

{{ o.name }}
MOST YOU'RE OUT OF POCKET
{{ o.peak }}{{ o.weeks }}
Lost if they never pay the rest {{ o.risk }}
Jobs like this you can carry at once {{ o.jobs }}
HOW THIS IS WORKED OUT
  • The job costs 65% of the price (a 35% margin). The cost is split like the trailer order: material is 40%, paid in week 1. Bought-in parts are 18%, paid in week 2. Outside services are 12%, paid the week before delivery. The rest is labor, spread evenly across the job.
  • Net 30: one invoice at delivery, paid after the number of days you entered.
  • Option A: 50% deposit with the order, the rest paid 7 days after delivery.
  • Option B: 40% deposit with the order, 30% progress payment two-thirds of the way through the build, 30% paid 7 days after delivery. Each progress invoice is paid 7 days after it's sent.
  • Most you're out of pocket is the most of your own money in the job at any one time. "Lost if they never pay the rest" is what you've spent on the job that the customer hasn't paid for by delivery.
  • Jobs you can carry at once is your bank balance divided by the most you're out on one job, rounded down. Nothing you type is stored or sent anywhere.
05 · QUICK CHECK

Which payment option fits your job

Answer three questions about the job you're quoting. You'll get the payment option that fits, and a line to put on your quote. It starts with the answers for the trailer order.

Q{{ q.n }}
{{ q.text }}
{{ resultEyebrow }}
{{ resultTitle }}

{{ resultWhy }}

PUT THIS ON THE QUOTE
{{ resultLine }}

{{ resultTip }}

Not legal advice: terms, retainage and late-payment rules differ by state and by customer type, so check yours.

06 · THE PUSHBACK

What to say when a customer pushes back

Customers usually say one of four things. None of them needs an apology. Pick the one you heard.

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WHAT TO SAY
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FOR CUSTOMERS YOU ALREADY HAVE
New terms on new quotes, not on jobs already in progress. Say it before the work starts, never for the first time on an invoice.
HOW FACTORY DOES IT

The same payment terms, with the invoices made for you

You can do everything on this page with a quote template and a calendar reminder. In Factory the invoices come off the job instead, so you never forget to send one.

The deposit invoice comes off the quote. When the customer accepts, it's built from the lines you already quoted.

The progress invoice comes off the job. When the frames are welded, it's ready to send.

The remaining balance is invoiced on delivery. The job shows what's been invoiced, what's been paid and what's left.

The books match the job. Every invoice and payment syncs with QuickBooks, Xero or MYOB.

ORDER #1042 · 4 TANDEM TRAILERS · INVOICES
Invoiced, paid and remaining
Paid $32,000 Invoiced $24,000 Remaining $24,000
DepositINV-2041 · 40% · ON ORDER$32,000Paid
Progress paymentINV-2042 · 30% · FRAMES WELDED$24,000Sent
Balance on delivery$24,000Not yet
SYNCED TO YOUR BOOKS Raise invoice
QUESTIONS

Straight answers

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BOOK A 15-MIN LOOK

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Straight advice on running a more profitable shop: pricing, cash, people and the floor. Written for fabricators.

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Paul Lutkajtis · Founder, Factory. Hundreds of custom fab shops run on Factory, and this guide is what we've seen work for them.
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